Glossier Website Redesign
Web Design | 2024
The Problem
The current website had qualities that needed improvement such as awkward spacing and inconsistent visual elements. The navigation was not organized in a way that is intuitive to visitors of the website.
Competitive Analysis
Objective:
For a school group project, we were tasked to do an eCommerce redesign. My group chose to redesign Glossier’s website, which is a beauty and skincare brand. I was tasked with taking care of the footer, bag, and checkout.
Before starting the redesign, research and analysis of competitors in the same industry was carried out. I have analyzed three competitor websites and their homepage, product page and checkout. The gathered information assisted in identifying strengths and weaknesses that can help inform our design strategy.
Wireframes
The Solution
The goal of the redesign was to create a user-friendly website with clear navigation and to organize visual hierarchy in a successful manner. We wanted to maintain a professional and clean layout while also making the website fun and aesthetically pleasing to complement their brand identity.
UI Design
Moodboard
Color Palette
#DB0000
#FCD8DE
Typography
#FFFFFF
Final Pages
Homepage
Checkout
Product Page
Cart
Petivity
Web Design | 2024
Objective:
For a design innovation project, we were tasked with envisioning and innovating a user experience set five years into the future. I chose to create an Apple Watch app called Petivity, which is an app where you feed your virtual pet with your footsteps and promotes physical activity.
The Problem
Studies have shown that insufficient physical activity lead to higher death rates. Prolonged sitting raises the risk of all-cause and heart disease-related mortality, particularly in individuals who do not meet the recommended physical activity levels.
The Solution
I wanted to create an Apple Watch app that would encourage people to exercise and maintain physical activity in a fun way. While using the app to ensure your own health standards are met, you are motivated to keep your virtual pet happy and fed.
Wireframes
UI Design
Color Palette
#638F58
#FF6250
Typography
#FFFFFF
Final Screens
Homecraft
User Experience in Design | 2024
The Problem
Shopping for furniture can be a hassle and many factors are involved, including if the furniture fits in your space or complements your other furniture pieces. A lack of visual information can make it difficult for customers to make informed decisions on a furniture’s suitability for their needs.
Objective:
For a design innovation project, we were tasked with envisioning and innovating a user experience set five years into the future. I chose to create an Apple Vision Pro called Homecraft, where you can preview furniture in your space and find design inspiration for your ideal home.
The Solution
I wanted to create an Apple Vision Pro that would optimize spatial design by allowing users to preview furniture in their space with accurate dimensions and measurements from the Ikea catalog. A Pinterest feature is also included, where it can analyze your pins to help you find design inspiration and receive personalized furniture recommendations.
Wireframes
UI Design
Color Palette
#0057AD
#FFFFFF
